Patient Recall Campaigns
For Medical Practices
HIPAA-Compliant, Personalized Outreach that Brings Patients Back and Strengthens Long-Term Retention
Bring Back Inactive Patients and Boost Your Bottom Line
Every practice loses patients, not because they’re unhappy, but because life gets busy. Blue Orchid Marketing’s Patient Recall Campaigns re-engage those patients through thoughtful, HIPAA-compliant outreach that brings them back to your office and drives measurable growth for your practice. Our clients enjoy predictable, recurring revenue from these campaigns, guaranteed. If your practice does not turn a profit from this service within the first year, we’ll continue the service at no cost until you do.
What is a Patient Recall Campaign?
A patient recall campaign is a structured outreach program that re-engages inactive patients through a combination of personalized letters & follow-up emails, generating predictable revenue for medical practices.
Why Patient Recall
Campaigns Matter
Across healthcare specialties, thousands of patients fall through the cracks every year. They forget to book follow-ups, miss annual exams, or delay care because other priorities get in the way.
Our patient recall campaigns solve this problem by:
Re-engaging inactive patients who already know and trust you
Filling schedules without expensive new patient acquisition costs
Strengthening continuity of care and patient outcomes
Generating steady, measurable ROI year after year
Why Patient Recall
Campaigns Matter
- Re-engage inactive patients who already know & trust you
- Fill schedules without expensive new patient acquisition costs
- Strengthen continuity of care and patient outcomes
- Generate steady, measurable ROI year after year
How our patient
Recall Program Works
We manage the entire outreach and re-engagement process so your team can focus on care.
Personalized Hardcopy Letters
Our HIPAA-compliant patient outreach process begins with a condition-specific letter mailed directly to patients at home.
Follow-Up Emails
Monthly emails provide customized educational resources and convenient scheduling prompts to make it easy for patients to rebook.
Scaling Over Time
Each month, 100 new inactive patients (typically 14 – 60 months since their last visit) are added to the program. By the fourth month, we are consistently reaching 300-400 inactive patients every month. As more patients qualify as inactive over time, the program creates a steady stream of new opportunities for your practice.
Roi you can
count on
Patient recall is one of the most profitable forms of medical marketing because it focuses on reactivating people who already know your practice (and likely enjoyed your services).
- For podiatry practices, our average client ROI on an annual basis is ~$96,000, based on a per-visit value of $125.
- For specialties with higher-value visits, such as orthopedics, dentistry, or aesthetics, ROI can be significantly higher.
With Blue Orchid Marketing, patient recall becomes a reliable revenue stream that grows month over month and year after year.
Why Practices Choose Blue Orchid Marketing
Healthcare providers choose Blue Orchid Marketing (and stay with us!) because we deliver more than software.
We deliver results.
HIPAA-Compliant
Every communication respects patient privacy
Custom EHR Integration
Secure data segmentation and automated outreach
Multi-Channel Outreach
Personalized letters and professional emails designed for results
Proven Experience
Trusted by medical professionals nationwide for more than 20 years
Transparent Reporting
Track ROI with clear, ongoing reporting
Our Philosophy:
No One-Size Fits All
Every practice is unique, and your marketing should be too. Blue Orchid Marketing creates individualized strategies built around your goals, specialties, and patients. Regardless of your specialty, your campaigns should always feel authentic and specific to you and your practice.
