7 Reasons to Use (or Continue Using) Direct Mail Marketing This Year
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7 Reasons to Use (or Continue Using) Direct Mail Marketing This Year

ByBlue Orchid Marketing

As a savvy marketing professional, you know that direct mail is a wise choice to include in your multichannel toolbox. But how effective is direct mail marketing, and why should you use or continue it this year? Here, we answer those questions for you.   It continues to grow. Direct mail marketing is neither an old-fashioned advertising…

11 Reasons Direct Mail is Trending in 2023
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11 Reasons Direct Mail is Trending in 2023

ByBlue Orchid Marketing

What do scrunchies, flared jeans, and direct mail campaigns have in common? They’re all making a strong comeback! Just like fashion trends, marketing trends often experience a resurgence. With the popularity of online marketing, email, and social media, direct mail’s status as a preferred marketing tool dropped off somewhat. But as audiences get tired of…