As the popularity of social media continues to grow, direct mail marketing is still an evolving and efficient tool to help small businesses generate revenue. Many digital marketing professionals want people to believe direct mail is dead, but nothing could be further from the truth. Direct mail remains one of the most successful marketing strategies…
While internet marketing has certainly taken the marketing world by storm, traditional channels like direct mail still provide outstanding results. Today’s businesses must utilize marketing strategies that combine digital and traditional marketing tools. Every great marketing strategy utilizes multiple channels to achieve established goals. Today, the internet is the initial point of contact for your…
What do scrunchies, flared jeans, and direct mail campaigns have in common? They’re all making a strong comeback! Just like fashion trends, marketing trends often experience a resurgence. With the popularity of online marketing, email, and social media, direct mail’s status as a preferred marketing tool dropped off somewhat. But as audiences get tired of…
